FACEOFF is more than a gymnastics
competition. A platform for community, talent development and inspiration. From young gymnasts taking their first steps into gymnastics, to international athletes on the biggest stage – FACEOFF brings together the sport, the audience and the culture around gymnastics, and pushes it into a new era.
Gymnastics is one of the world’s largest sports by participation. The athletic level is immense – but for many years, the way the sport can be practised, presented and experienced has been shaped by tradition, limitations and very little development. That was the starting point for FACEOFF.
Created by a group of friends
We wanted to give gymnastics the biggest and boldest push the sport has ever had. Not by changing the sport itself – but by reimagining the stage and the community around it. FACEOFF was therefore created as a professional league and a cultural platform, where elite performances, team identity, live experiences and storytelling merge together.
Inspired by sports such as skateboarding, snowboarding and breakdancing, we’ve worked to create a gymnastics platform with an even stronger DNA – a professional playground that develops and connects athletes, audiences and culture in a way the sport hasn’t had before.
Our ambition reaches further than events and entertainment. We’re working to professionalise gymnastics and create more opportunities for athletes, as well as even bigger experiences for a broad audience. In the long run, the goal is to help build a structure where talented gymnasts can make a living from their sport – just as in other professional sports.
Gymnastics should be a professional sport
For more than 10 years, we have been developing FACEOFF through competitions, experiences, TV formats and partnerships. From young talents to international stars, we work to push gymnastics forward – and make the sport stronger and more fun, culturally, commercially and athletically.
We do it for the sport, for the talent, and for those who want more. From young talents to international stars, FACEOFF pushes gymnastics into a new era – professionally, culturally and humanly. We’re here to create opportunities, inspire, and let the sport grow without compromise, but always with humility towards what gymnastics already is and can be.